Making it easier to help family from abroad

I designed the user experience and customer journey and wrote the Persian website copy for a service that helps people abroad coordinate everyday needs for family in Iran.

My roleUX design, customer journey, and copywriting

Bamajan’s Persian homepage with an illustration connecting a woman to her parents through a series of everyday tasks.
Bamajan’s mobile homepage with links to explore services and see how the service works.

Bamajan helps people living abroad do things for family in Iran, from sending a gift to arranging a repair. I worked on the UX and customer journey around the questions visitors bring to the homepage. The service examples help them see whether Bamajan can handle what they have in mind, and the order link gives them a place to start when they’re ready.

I wrote the Persian copy in a conversational voice and used the steps to show what happens after someone gets in touch. The visitor describes what they need, reviews the details before paying, and hears back once the work is done. That gives someone arranging help from another country a way to understand the process before placing a request.

The Persian Bamajan homepage explaining its three-step process for requests, payment, and completion.
All work

Services

Ways I can help