Work

Work

Some of my work starts with a business that needs to explain itself more clearly. Some starts with a person who already knows what they need and has to find it quickly. These projects show what I do with that difference, from research and positioning through copywriting, advertising, and a football project I started myself.

Brands & IdentityBranding, marketing strategy, and copywriting
Totemian
I helped a Metro Vancouver advertising network explain what it offers to advertisers, venue hosts, and media agencies.
Markets & InsightsResearch, branding, and copywriting
Eyrmed
I used familiar clinic workflows to explain Eyrmed’s software in Persian, from scheduling an appointment to following up after a visit.
Campaigns & ContentBranding and paid advertising
Teppichreinigung Ghelichkhani
I connected paid campaigns for a Darmstadt carpet care business with a site that shows what the workshop can clean and restore.
Brands & IdentityBranding, marketing strategy, and international marketing
CrossNexa
I helped CrossNexa organize its German-language offer around what a business owner needs to do next, from getting found locally to exploring a new market.
Brands & IdentityUX design, customer journey, and copywriting
Bamajan
I designed the user experience and customer journey and wrote the Persian website copy for a service that helps people abroad coordinate everyday needs for family in Iran.
Imagery to come
Campaigns & ContentPaid advertising
Galaxyway Towing
I handled paid campaign setup, targeting, copy, conversion tracking, and ongoing optimization for a Greater Toronto Area towing and roadside assistance business.
Campaigns & ContentFounder
Premier End
I founded Premier End, a Persian-language football media project built around the Premier League and the way two friends talk about it.

Further paths

Services

Ways I can help